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At CinemaCon 2025, Christie unveiled its revolutionary VDR technology. This patented innovation significantly enhances cinema projection quality while reducing energy consumption and extending equipment lifespan. Let’s dive in!
What is VDR, and how does it work?
VDR is a patented projection technology enabled via a software upgrade, designed exclusively for Christie’s CineLife+ Series Real|Laser projectors. It analyzes each upcoming frame in real-time and dynamically adjusts laser power output. This optimizes contrast, shadow detail, and energy efficiency—without compromising the creator’s original vision.
Key Performance Benefits of VDR
Here’s how VDR elevates the experience: - Energy savings: Reduces laser power consumption by 32% on average, extending light source lifespan by 50–70%.
- Enhanced visuals: Improves dark scene detail through optimized shadow performance.
- Ultra-high contrast: When paired with UHC (Ultra High Contrast) lenses and HDR content, sequential contrast reaches 60,000:1.
Why VDR Stands Out
- No special mastering required: Works with standard and HDR content.
- Easy adoption: Existing or new CineLife+ Real|Laser projectors gain VDR via a software update.
- Low upgrade cost: Only a modest fee for software licensing.
Example: A CineLife+ Real|Laser projector running at 70–80% laser power:
- Before VDR:
- Lifespan: ~50,000 hours (~10 years).
- After VDR:
- Lifespan: ~75,000 hours (~15 years).
Projectors maintain consistent brightness throughout their lifecycle, lowering total operating costs.
With over 60 years of cinema innovation—from film to digital—Christie continues to lead the industry. VDR empowers exhibitors to deliver superior image quality, elevate audience experiences, and optimize long-term costs.
Christie plans to launch VDR globally by late 2025, with previews at major trade shows worldwide.
