Mini LED TVs See Explosive Growth as Premium Market Leader
May 2 Update – Mini LED backlight technology is experiencing rapid growth as a leader in the mid-to-high-end TV market.
According to RUNTO data, global Mini LED TV shipments reached 7.85 million units in 2024, an 84.7% increase from 4.25 million units in 2023.
Strong Momentum Continues in 2025
TrendForce predicts this year’s Mini LED TV shipments will surge to 11.56 million units, up 50% year-over-year.
Top Brands Dominate the Market
TCL, Hisense, and Xiaomi remain key players, aggressively promoting Mini LED TVs. Together, these brands are expected to capture 64% of the global market share.
Why Mini LED is Winning
- Government Incentives: Many models meet energy-saving standards, qualifying for subsidies.
- Superior Technology & Pricing: TCL and Hisense lead in backlight design and supply chain efficiency, enabling faster innovation and competitive pricing.
OLED TVs Face Challenges
OLED TVs still cost 3-4 times more than Mini LED-backlit LCD TVs. As a result, OLED shipments are expected to remain flat at 6.5-7 million units annually.
May 2 Update – Mini LED backlight technology is experiencing rapid growth as a leader in the mid-to-high-end TV market.
According to RUNTO data, global Mini LED TV shipments reached 7.85 million units in 2024, an 84.7% increase from 4.25 million units in 2023.
Strong Momentum Continues in 2025
TrendForce predicts this year’s Mini LED TV shipments will surge to 11.56 million units, up 50% year-over-year.
Top Brands Dominate the Market
TCL, Hisense, and Xiaomi remain key players, aggressively promoting Mini LED TVs. Together, these brands are expected to capture 64% of the global market share.
Why Mini LED is Winning
- Government Incentives: Many models meet energy-saving standards, qualifying for subsidies.
- Superior Technology & Pricing: TCL and Hisense lead in backlight design and supply chain efficiency, enabling faster innovation and competitive pricing.
OLED TVs Face Challenges
OLED TVs still cost 3-4 times more than Mini LED-backlit LCD TVs. As a result, OLED shipments are expected to remain flat at 6.5-7 million units annually.
