2022 smart tv

During the quarter, smart TV penetration reached an all-time high of 93 percent of overall shipments. Penetration is expected to increase further as more products are launched in the price range below INR 20,000 (approximately $250). The online channel's contribution to total shipments increased...

Counterpoint recently released its report on smart TV shipments in the Indian market in Q3 2022. Global brands lead the Indian smart TV market with a 40% share, followed by Chinese brands with 38% share. Indian brands show the fastest year-over-year growth, with a 22% share of shipments. Smart...