Stefani
Member
Global TV shipments declined a modest 0.8% to 217 million units last year, according to WitsView, hurt by global trade tensions and falling demand. Global TV shipments are expected to continue to fall to 205 million units this year, down 5.8 percent from a year earlier, according to the latest report from jibon.
Why do TV shipments continue to fall? The reason is that, apart from the economic impact of the extraordinary period wreaking havoc around the world, it is more crucial that television products themselves do not inspire consumers to buy more. Imagine that today's TV is almost identical in function, and the content on the screen is also cable TV or regular streaming media, so TV's competitiveness is also declining.
Although TV still occupies the central position of entertainment way in the sitting room, but at the same time the digital product such as mobile phone, tablet, computer occupies bigger and bigger in the entertainment of people's life, and people also more and more incline to mobile phone game, long/short video such entertainment way. As a result, TV is gradually marginalized due to the limitation of the single entertainment mode and fixed product form.
TCL · XESS rotate smart TV make the living room come to life
In the face of the dilemma of the TV industry, some manufacturers choose to survive with low prices, but some choose to use innovation to enhance the competitiveness of products to promote consumption. Among the latter, the most worthy of our attention is TCL's TCL · XESS rotary smart screen, which has just been released recently. It is a big-screen smart product that completely abandonsthe dull display form and interaction mode of TV in the past, and brings a brand new intelligent experience through the bold rotary interaction design.
Under the influence of special periods, people's life and consumption patterns have been greatly changed, which greatly reduced the proportion of consumption outside the home and allowed more time to return to the family. And the sitting room also became the important social place between family, friend, how ability lets sitting room economy radiate new life became the problem that manufacturer of manufacturer of numerous home appliance science and technology pays close attention to jointly, this is opportunity also is a challenge, and the roll out of TCL·XESS rotate wisdom screen gave a very good demonstration.
Why do TV shipments continue to fall? The reason is that, apart from the economic impact of the extraordinary period wreaking havoc around the world, it is more crucial that television products themselves do not inspire consumers to buy more. Imagine that today's TV is almost identical in function, and the content on the screen is also cable TV or regular streaming media, so TV's competitiveness is also declining.
Although TV still occupies the central position of entertainment way in the sitting room, but at the same time the digital product such as mobile phone, tablet, computer occupies bigger and bigger in the entertainment of people's life, and people also more and more incline to mobile phone game, long/short video such entertainment way. As a result, TV is gradually marginalized due to the limitation of the single entertainment mode and fixed product form.
TCL · XESS rotate smart TV make the living room come to life
In the face of the dilemma of the TV industry, some manufacturers choose to survive with low prices, but some choose to use innovation to enhance the competitiveness of products to promote consumption. Among the latter, the most worthy of our attention is TCL's TCL · XESS rotary smart screen, which has just been released recently. It is a big-screen smart product that completely abandonsthe dull display form and interaction mode of TV in the past, and brings a brand new intelligent experience through the bold rotary interaction design.
Under the influence of special periods, people's life and consumption patterns have been greatly changed, which greatly reduced the proportion of consumption outside the home and allowed more time to return to the family. And the sitting room also became the important social place between family, friend, how ability lets sitting room economy radiate new life became the problem that manufacturer of manufacturer of numerous home appliance science and technology pays close attention to jointly, this is opportunity also is a challenge, and the roll out of TCL·XESS rotate wisdom screen gave a very good demonstration.
